Dissects the social-psychological phenomenon of public opinion to understand its nature as well as to explore its social function. Goes in depth into the most important public opinion research methodologies.  Three hours of class lectures and additional one-on-one work to develop and refine a research project.  Cross-listed with JRN 410.  No credit given to students who have received credit for JRN 410.

Prerequisites: Junior or senior standing.

4 Credits

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